The Art and Science of Customer Experience, Growth and Segmentation

By Amanda Saunders May 1, 2015

Part of the Customer Success Summit On-Demand Series One of the biggest challenges Customer Success organizations face as they grow is how to manage all their customers.  A growing customer base presents several challenges, especially if you have a wide range of customer size, scope and revenue. One common strategy is to divide that customer base into distinct segments, each with its own profile of needs, activities and metrics.  In his session at Customer Success Summit Joel Knight, Senior Director of Customer Experience at WP Engine talked through some best practices for a implementing a…
Article by Totango Blog. Read entire story here.

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