How do people really connect and build friendly relationships? What is it that causes people to want to hear from you more than anything else? In marketing we talk about “value” a lot. Value is important, but I feel value often speaks to need more often than it does want. Serving needs is a minimum requirement. We want to stand out and be seen as more than that. We have to attract people who want to read our content, who are happy to work with us. While you can certainly attract a lot of people…
Article by Chris Garrett on New Media. Read entire story here.
admin