Remove friction from your marketing Why can Brian send one email from the Copyblogger email list and make 6 figures? Is it list size? Yes, scale obviously comes into it, but if someone else had Copyblogger’s list they wouldn’t necessarily get the same result. So what is the crucial factor that makes the difference? Is it Authority? Yes, of course that’s a factor, but there is more to it. More than seven years went …
Article by Chris Garrett on New Media. Read entire story here.