An Irresistible Offer: 4 Tips to Personalize Your Sales Funnel

What is an irresistible offer? Simply put … an irresistible offer is one that your audience cannot help but respond to. It’s compelling, it’s powerful and it drives action. So, how do you craft an irresistible offer? The answer comes down to personalization: presenting information that applies directly to each customer in a one-on-one, emotionally charged, and above all customized manner. To do this, I’ve put together an in-depth look at 4 “adaptive” (i.e., sometimes called “smart content”) features along with some helpful SaaSs to automate the process that you can start adding to your sales funnel today: Segmented and Personalized Emails Dynamic Images and Pricing Optimized CTAs Targeted Onsite Coupons and Incentives 1. Segmented and Personalized Emails Talk of the “death…
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