Spotlight: How Direct Energy is powered by a “just test it” mentality
Our latest case study highlights our long term partnership with Direct Energy, part of NRG Energy, and the…
Read MoreOur latest case study highlights our long term partnership with Direct Energy, part of NRG Energy, and the…
Read MoreClieOne of the most basic principles of customer success is using your products and services to create advocates…
Read More“The four most expensive words in the English language are ‘this time it’s different.’” — Sir John Marks…
Read More05th Jun 2020 – Amid the COVID-19 pandemic, extended lockdown, worldwide protest and civil unrest against police brutality…
Read MoreIn order to pursue our shared mission to prove that evidence-based decisions get the best results, Widerfunnel and…
Read MoreChallenging economic times really put pressure on teams to retain revenue. How can you ensure you’re aligning resources…
Read MoreIllustrion via 99designs “Sleep, nutrients, exercise, light, relationships—those really establish the foundation of what I consider to be…
Read More“Copywriting is writing copy for the purpose of advertising and marketing. The copy is meant to persuade someone…
Read MoreLearn more about conversion rate marketing from a podcast justified by a marketing expert, Bobby Hewitt of Creative…
Read MoreIn this infographic, QuickSprout has given us the anatomy of a high converting landing page. Converting, or the…
Read MoreIn recent years, the Internet activity has moved more and more towards social media sites. We have Facebook,…
Read MoreIf you’re reading this is because you took action before we reveal the details of our Secret Influencer…
Read MoreWhile getting traffic to your site is GREAT–that is only half the battle. Getting visitors to convert on…
Read MoreConversion is a marketing term that refers to the technique turning a website’s casual traffic or casual visitors…
Read MoreYou can examine your sales funnel and buying cycle matrix all you like, but in the age of…
Read MoreThe people over at Smart Insights has given us this great infographic on the Inbound Marketing Funnel. Inbound…
Read MoreLast year, in the spirit of Halloween, WiderFunnel produced our first “blackpaper”, Website Redesign Horror Stories: The Top…
Read MoreI have an exciting case study to share about the Evolutionary Site Redesign (ESR) strategy!We’ve shown it to…
Read MoreAmazon.com is a popular reference in the e-commerce industry, and for a good reason. Amazon tests every change…
Read MoreWhat will be the most important changes in your business next year?Have you thought about it?At the end…
Read MoreTrust is everything in a relationship.That motto is repeated in countless self-help books, couples therapy workshops, and by…
Read MoreNot optimizing your checkout funnel could be costing you millions.I’ve helped a lot of companies optimize their e-commerce…
Read MoreWhen we released our Totango mobile app back in March we knew it was going to be big,…
Read MorePart of the Customer Success Summit On-Demand Series What is a Super User? That customer that know your…
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