5 Ways Facebook’s Trend Reports Get You Social Media Wins
admin Facebook just released their annual Topics & Trends Report for 2019. The report analyzes data from the past…
Read More4 Things We Learned Analyzing Email Pop-Up Stats of 50 Online Retailers
As marketers and product managers, we often have to make decisions without data. We have to trust our…
Read MoreA Quick Look at What’s Going Down
Artificial Intelligence! AI is the stuff of myths and sci-fi. Whenever AI is depicted on screen, it is…
Read MoreEdward Norton and Martha Beck (#764)
This episode is a two-for-one, and that’s because the podcast recently hit its 10-year anniversary and passed one…
Read More3 Effective Steps You Should Use
Content marketing is one of the most effective ways to increase your on-site conversions. Content is able to…
Read More5 Ways SaaS Companies Use Quizzes to Engage Their Audience
Engaging your audience is the key to building a base of returning and loyal customers. There are many…
Read MoreCustomer Session Recordings for Better Revenue & Conversions
Poor conversion rate optimization is making random guesses. Good conversion rate optimization is all about informed guesses. Robust…
Read More[VIDEO] 95{c87e2df4b343d0515d304e127afe4653a549475791ab451641a18e09bd64e760} Statistical Significance
We all want to hit the mythical 95{c87e2df4b343d0515d304e127afe4653a549475791ab451641a18e09bd64e760} statistical significance number. It’s a guideline that has morphed into…
Read MoreQualitative Data vs. Quantitative Data: A Marketers’ Guide
Qualitative data and quantitative data are two different kettle of fish. Period. But when we are asked to…
Read MoreCustomer Conversion Improvement on Your Mind? Avoid These Mistakes
Marketers spend plenty of time fretting over what sometimes seems like a lofty lead generation goal. But luckily…
Read MoreWhat is Changing and What Should You Do
The A/B testing landscape changes fast. Everything — right from what goes into the testing mix to the…
Read MoreEmpower customer success managers to accelerate growth
“We hit 115{c87e2df4b343d0515d304e127afe4653a549475791ab451641a18e09bd64e760} of our target across Totango + Catalyst in Q1 on our expansion number, and that…
Read More[VIDEO] Optimization Goal Setting: Top Things Testers Should Keep in Mind When Creating a CRO Gameplan
Conversion Rate Optimization (CRO) is a lot more than a buzzword. Done right, done patiently, it actually brings…
Read MoreSupercharging Customer Success with Data-Driven Strategies
“If you invest in the post-sale, and you have somebody that can focus just on the digital journey,…
Read MoreCoach George Raveling and Claire Hughes Johnson (#762)
This episode is a two-for-one, and that’s because the podcast recently hit its 10-year anniversary and passed one…
Read MoreHow to Revamp Your Content Marketing Strategy &(Finally) Make it Work
Content marketing, if done right, is capable of producing dramatic results for your business. That’s why a staggering…
Read MoreThe Step-by-Step Process to Get Started (& Why You Must)
“Hey there 👋 I’m a Bottybot! How can I help you?” I don’t know which websites you’re going…
Read MoreGeneral Stanley McChrystal and Liv Boeree (#761)
This episode is a two-for-one, and that’s because the podcast recently hit its 10-year anniversary and passed one…
Read MoreCan AI Instagram Entities Improve Your PPC Ad CTR? Find Out.
In 2018, the Instagram and social media worlds experienced a novel trend with the rise of several AI…
Read MoreHow to Identify Broken Elements on Your Site
The topic of Conversion Rate Optimization is usually focused on performance data and design. Rarely does an agency…
Read MoreHow to Come Up with Hypotheses That Solve (Real) Conversion Roadblocks
Let data lead the way! Easier said than done, right? Just getting “winning” tests is not enough. The…
Read MoreRobert Rodriguez and Susan Cain (#760)
This episode is a two-for-one, and that’s because the podcast recently hit its 10-year anniversary and passed one…
Read MoreHow they Feed Off Each Other for More Traffic
Optimizing your website is one of the main concerns for enthusiastic online entrepreneurs who have just been assigned…
Read MoreNassim Nicholas Taleb and Todd McFarlane (#758)
This episode is a two-for-one, and that’s because the podcast recently hit its 10-year anniversary and passed one…
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