Customer Value Index 200: Customer-centric companies have a higher valuation

We have written about the customer era before and pointed out how important the transformation is that is happening all over corporate america: now there is more proof that being customer centric is super profitable. Companies which focus on their customers get higher valuations and better investor returns on Wall Street. Forrester wrote about this phenomena in their book Outside In : companies which score high on the Forrester Customer Experience Index also outperform their peers on Wall Street. Now a savvy Wall Street investment firm has released an investment…
Article by Totango Blog. Read entire story here.