Google Matched Content Gives Visitors a Personalized Experience

If you’re an AdSense Publisher, here is some news for you. Google has introduced a new tool for AdSense that could change your site. By generating relevant article recommendations from the content on your site, Google says its new tool could increase not only reader engagement but your ad revenue, too. Google Matched content is a free tool that promotes your site’s content to visitors. This is done by article recommendations that are contextually relevant and personalized for your site’s visitors. Google says Matched content could help visitors discover other content on your site, become more engaged, and increase reader loyalty. You choose which…
Article by Small Business Trends. Read entire story here.